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Marketing-Related Intangible Asset Valuation– Intangible Assets Logo aicpa

  Free for FVS Section Members |   AICPA |   Dec 2014 |

This archived webcast will discuss the various types of marketing-related intangible assets and discuss valuation methodologies commonly used in valuing these types of assets.

Topics covered:
  • Fair value measurement: Technical: Business & intangible assets - other intangible assets, Foundational
  • Forensic & valuation services: Technical: Fair value, Foundational