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MBAExpress: Key Concepts of Powerful Communication Logo aicpa

  Free |   Business Learning Institute |   Aug 2016 |   Communications |   AICPA Store
Key Topics
  • Communication in the workplace - characteristics, strengths and weaknesses of personality styles, connecting with personality styles, audience demographics
  • Networking - building a stronger professional network - types of networks, types of influential people, building your network, clique versus entrepreneurial networks, volunteerism
  • Powerful presentation skills - using visualization, practice is essential, positive energy, slide count calculation, a speech versus an experience, fear of questions, know your audience, communication styles, turn off the adrenaline, the power of a pause
  • Presenting number for impact - presentation tips, providing context with your numbers, tables and charts, using visuals, formatting your information, WIFM
  • Success with social media - forms of social media, business benefits, getting started in social media
  • The art of effective writing - formatting words for readability, making your point, active versus passive writing, choosing words for understandability, using emoticons and punctuation, bad writing examples
Learning Objectives

This course will prepare you to:

  • Identify the different types of personality styles in the workplace
  • Recognize how to communicate with the different types of personality styles effectively
  • Identify types of social networks and the unique value they bring
  • Recognize key influencers for building your network
  • Recognize best practices when attending conferences or business networking events
  • Describe ways to improve your speaking performance and your confidence
  • Identify ways to connect with your audience and capture their imagination
  • Recognize the importance of restating questions during a presentation
  • Determine the number of slides needed for a presentation
  • Identify ways to create financial presentations with impact, comprehension and retention
  • Define the 6-6-6 presentation rule
  • Recognize the value of using charts in financial presentations
  • Recognize why social media is good for business
  • Identify the planning steps to getting started on social media
  • Identify what to share on social media
  • Demonstrate how to write more effectively with increased clarity and stronger impact
  • Recognize the benefit of being a good writer
  • Identify 12 rules of effective writing
  • Start in social media in a way that fits their business
  • Create financial presentations with impact, comprehension, and retention
  • Define the 6-6-6 presentation rule
  • Recognize why charts should be used in presentations
  • Stand in front of an audience, project confidence and knowledge, all the while making a connection and capturing your audience's imagination to be powerful and persuasive
  • Recognize the importance of restating questions during their presentation
  • Determine the number of slides needed for a presentation

If you don't have the time to complete an MBA degree but still want to understand the key concepts, then this course is for you.

This course is designed for managers, professionals, and business owners who want to develop a broad perspective to deal more effectively in today's rapidly changing and increasingly complex business environment. Learn the key elements and components of a traditional MBA while looking strategically at an organization from a holistic perspective to improve business planning and decision-making. You will also learn to recognize how different business processes drive results, as well as identify the effective use of key performance indicators to motivate, measure, evaluate, and improve results.

This course has been developed by the Business Learning Institute. The Business Learning Institute, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Web site:

Topics covered:
  • Management accounting: People: Communication, Foundational
  • Management accounting: People: Communication, Intermediate