History is littered with examples of those of where value has been destroyed because failures in relationships. In an ever more complex and connected business environment, the ability to form effective relationships is vital. Stakeholder management and engagement have got us so far but are not fit for purpose in the future. We need to move beyond these approaches and take a rational view of business.
Effective relationships are those that are beneficial and create value for all parties involved. Building these take time, care and commitment.This guide provides ways to more systematically improve the relationships through which long-term sustainable business will be secured.